Mark Brewer

Mark is an Account Executive at Otter.
Sales
8 Cold Call Scripts That Actually Get Results
Effective cold call scripts lead to hot new sales opportunities. Here’s how to build a script template in a few easy steps, with examples.
Sales
10 Effective Customer Retention Strategies That Work
Landing the sale is half the battle. Then comes nurturing them into loyal customers. Here are 10 customer retention strategies to try.
Sales
10 Reasons Every Sales Team Should Have an AI Meeting Assistant
Sales teams are constantly on the go, meeting with clients and prospects. This can leave them with little time to focus on other important tasks, such as administrative work and data analysis. This is where an AI meeting assistant can be a huge help.
Sales
What is MEDDIC and how does it help you close more deals?
MEDDIC is a sales methodology that helps salespeople qualify and close deals more effectively. It stands for Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, and Champion.
Sales
The Art of Closing Sales: Tips and Techniques for Sales Leaders
Closing sales is an essential part of any successful sales strategy. It's the point where all your hard work in building relationships, identifying needs, and presenting solutions comes to fruition.
Sales
Building a High-Performance Sales Team: Best Practices and Strategies
Sales teams are the backbone of any successful business. They are responsible for driving revenue, building relationships with customers, and creating growth opportunities. However, building a high-performance sales team is no easy feat. It takes a combination of leadership, strategy, and culture to create a winning team.
Sales
How to write a follow-up email from a discovery call
Writing a follow-up email after a discovery call is an important step in building and maintaining relationships with clients or prospects. Here are some tips for writing a successful follow-up email.
Sales
Three Ways to Improve Your Sales Cycle
The sales cycle is a critical process for any business, as it involves building relationships with potential customers and guiding them towards making a purchase. However, it can also be a challenging and time-consuming process. Here are three ways to improve your sales cycle and close deals faster.